Training for Business

Training is defined as the “the action of teaching a person or animal a particular skill or type of behavior.” We provide communication training to help businesses talk or write about their company, improve their sales and customer service and manage their online marketing.

Business plan training shows you how to tell people about your idea, what type of product and/or service it will provide.

Starting a business today is a lot different than it was 10 years ago. Today you can perform a lot of the tasks involved on the Internet. But there is a lot more involved than registering your business with your State of Residence.

You may have heard or read that when you are starting a small business, the best place to begin is by preparing a business plan. Why is a business plan so important? Because it shows you all of the aspects of running a business! For some strange reason there is a disconnect between small business owners and the absolute necessity of having a business plan. Without a business plan, it’s more difficult to ensure that you have all the people and resources you need to operate your business, get approved for business grants, loans or development programs. Let’s break down the main components of a business plan;

1. Communicating your idea (executive summary)
2. What is the purpose of your business (mission statement)
3. How would you tell someone about your business (business description)
4. What are your business strengths, weaknesses, opportunities and threats)
5. Which business most closely resembles yours? (your main competitor)
6. How important is your business in your industry (your business rank)
7. How you will deliver the product or service (marketing methods)
8. Who will make it happen (management team)
9. What are the major goals of the business (business operations)
10. How will the business manage paying for operations (facility, production, payroll)
11. What Customer Service methods will your business use (customer relationship management and support)

When I started my business, the problem was that the people I talked to about my idea were clueless about technology. But the first time I saw this list, (which was just what I put in the parenthesis) I almost fainted: how was I going to do this? What did all of this mean? I spent hundreds of hours in the library pulling together the information to write my business plan.

Thankfully you don’t have to go it alone. The real work of preparing a business plan is understanding the questions and how to put your answers on paper. Most people who want to start a business simply have an idea for a product or service, where the business will be and how much they will charge for it. But that’s not enough, especially when it comes to financing a business.

This is why we developed the Business Plan Training course: to show you HOW do work through this list and finish a business plan fast. This one day of brainstorming will give you the tools to create a plan that will support your business identity and make operating your business a lot easier.

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I am a native of Chicago, IL. Starting my career as a graphic designer and typographer, I learned marketing and web design working for several NY firms. I started my very first company, Positive Communications Marketing in 1996 and Suneva Webcasting in 2001. I have lived and worked in Europe for 5 years.  I earned my Bachelor degree in Information Technology and I am currently working toward my Masters of Professional Studies in Information Technology at Tulane University.